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Logo Design [blog]

A brief introduction to types of logo design in UK

Logos are the lifeline of any company. There are many types of custom logos that can be made as per the need for the particular business. Among these vast choices, often it becomes a great challenge to select the ideal one for your company. Today, we bring you all the types of custom logo designs that are prevalent in the digital market.

So, let’s explore the types of the logo along with an example and scope of each.

1. Textual logos

Textual logos by GB Logo Design UK

The textual logo is made by using the name of the business as the logo itself. It is often done by blending them with attractive colors and fonts. Going for the textual logo is a good idea, in case your brand is new and you want to uplift its presence in the market. Having a distinct name is an advantage as it would easily stick to the customer’s mind.

2. Lettermark logos

Lettermark logos by GB Logo Design UK

The lettermark logos are simply a subset of the previous category of logos and are the easiest to make. In case of lettermarking, only the initials of your business are highlighted in the logo and is an ideal option in case the abbreviation is somewhat lengthy or complicated.

3. Pictorial/ iconic logos

Pictorial-iconic logos by GB Logo Design UK

‘A picture says a thousand words’  that is why the pictorial logos are making their unique place in the market. It is more suitable option for you, if your business is a successful one and the picture/icon is alone sufficient for recognition.

4. Mascot logos

Mascot logos by GB Logo Design UK

Including a mascot, let it be a person, an animal, or even a twin-tailed mermaid, is a trick to create a long lasting impression upon the mind of your target audience. The mascot logos must be designed by a well-trained professional who can create engaging features of your business.

5. Graphical logos

Graphical logos by GB Logo Design UK

Graphical logos are made exclusively on graphics software. The popularity of graphical logos is in high demand these days. You can go for a graphical logo, in case your business has high competition in the market and counterfeit companies might use your logo’s look-alike for their benefits, by redirecting your audience towards them.

6. Illustrative logos

Illustrative logos by GB Logo Design UK

The illustration is the simple pictorial representation of the business created by the graphic designer. It is for your business if you are dealing with something unique and can’t settle with what is available in the database of logos and designs. You can get a professional designer with an eye for the details of such custom logo designs in the UK.

In a nutshell, these aforementioned types of custom logo designs are broadly available in the realm of logo designing. Now that you are familiar with each and every one of them, get in touch with an experienced logo designer in UK and uplift the prersence of your business in the market. 

Logo Design [blog]

Trending – Black & White Logos by UK Logo Designers

Colors represent a lot about any company’s logo. However, there is a trend these days, particularly among professional logo designers in UK. They are using black and white logos instead of shades and colors.

 

Let’s understand in details, how this simplest color combination leaves the most long-lasting impression in the minds.

 

The color ‘black’ represents authority, power, and strength. Its resemblance to suit, briefcase and sunglasses make it ideal for representing business and professionalism. The color ‘white’ represents purity, clarity, and peace. It also represents a fresh start, and positivity. Together, these two colors, not only convey a strong, positive image for the brand but also goes perfectly hand in hand.

 

Apart from making things look more professional, the black and white logo also appears more lively on the other business identity such as business cards, flyers, stationaries etc. Not sure, if the black and white combo logo is for your business? To rule out any doubt, we present a list of black and white logos for you to check out before making up your mind.

 

Three’s Coffee Lounge

As the name suggests, the logo represents three dices, each having three dots to represent the business. In any blend of color, it would have looked insufficient, but in the shades of black and white, it looks, simply perfect.

 

Logo Design

 

Cafe Mustachio

The logo represents a simple coffee cup, with a mustache designed on it. It’s Simple, smart and yet sublime.

 

Logo Design

 

Cleaner Life Cleaning

As the name clearly indicates, the business deals with the cleaning of properties. The logo of the business illustrates a girl holding a duster, clearly indicating the same.

 

Logo Design

 

Cupid’s Arrow

Sometimes, love needs a bit of help of Cupid and that is where the role of this business comes into play. The logo represents the interlocked icons for both male and female, indicating the importance of each in the other’s life.

 

Logo Design

 

Dance Fanatics

For some dance is a pastime, for some it is a profession, but Dance Fanatics is the place for those, for whom dance is a passion. The simple message is conveyed through a sober representation of a dancing girl upon the initials of the business.

 

Logo Design

 

Edward’s Films

The logo represents the silhouette of a camera in black and white, depicting the importance of camera in the realm of movie making. If watched closely, an ‘E’ can also be seen on the silhouette of it.

 

Logo Design

 

Now that you are awestruck with the beauty and simplicity of the black and white logos, let the Professional Logo Designers of UK deliver the ideal logo for your business.

Logo Design [blog]

5 Online Halloween Marketing Ideas for your business

Halloween is a rather special duration of the year in UK, when everyone pretends to be someone or something else. Some of the business experience tough time holding onto their businesses, as the competition goes pretty high. But the ones that adapt to these changes, make extra profit during this time of the year. In case you are inspired by the Halloween marketing of famous brands, and wondering your small or medium scale business won’t stand up to it, don’t sell yourself short. Instead, rely on the logo designers in the UK.

Halloween gives your business a perk, which, if you grab, will give you immense benefits in terms of both sales and recognition. So, here we present on 5 Online Halloween Marketing Ideas for your business.

 

1. Design a customized, professional logo

 

Logo Design 1

 

Your business logo must be kept intact enough to be recognizable by the people and staffs. However, there is a lot of scope of adding a hint of Halloween in the same. It can be anything like a bunch of bats, a giant pumpkin, spiderweb, graveward or more.

2. Design other business identities as well

 

Logo Design 2

 

Though a professional logo in the UK is what mostly features in most of the business identities, getting customized other corporate identities is a good idea. These include any and all materials that bears the such as business cards, flyers, letterheads etc.

3. Get a Halloween customized online presence

Logo Design 3

Most of the successful business has an online presence as well. These include owning a domain space on the internet along with a persistence presence on social media as well. Updating the facebook, twitter, Instagram profile with a customized Halloween cover would attract the attention of the users. It could either static or animated depending on your taste and budget for the same.

4. Send Halloween newsletter

 

Logo Design 4

 

To attract more and more audience, you can try to offer certain special deals and discounts as well. And what better way could there be, rather than a newsletter to offer the newest deals, coupon codes etc? And while doing that, won’t it be better to show off the Halloween spirit along with it.

5. Host Halloween contest online

 

Logo Design 5

 

Though hosting an offline contest is common too, not many people will actually travel just in order to participate in an event. Instead, an online event will be preferred and participated by most people. Moreover, people click and post pictures etc on social media anyways. With this, you can distribute gifts and coupons to the participants performing the best on the Halloween, along side promoting your brand.

Though you can do a lot more in the Halloween as well, the impact of digital presence should be taken care at first as most businesses are searched on internet primarily.

Logo Design [blog]

Key elements of a great logo

Every company has its own logo, some make it unique and distinctive while some tries to make theirs resembling some more reputed business. While several companies keep trying out new logo after time to time, the brands of companies like Nike, Apple, Samsung etc have its distinctive touch onto their respective logos. Do you want to design an immemorable logo for your own business as well? Stay tuned to find out how!

Today, we present some of the key elements for business logo designing

1. Keep it simple

The logo should be simple enough for you to illustrate without complicated software. Go for a simple design with none to a little topography. Fancy designs of font can not complicate things, but also makes the logo irrelevant to the business.

 

Business Logo Design 1

 

 

2. Get a decent color combination

Every color expresses a unique meaning, but simplicity applies for colors as well. A well-crafted logo with right color combination will express the business and its value. Though color is a crucial factor of a successful business logo design, getting one with sparkling effect or a rainbow will desecrate the essence of the logo. So chose carefully.

 

Business Logo Design 2

 

3. Symmetry and geometry

Several reputed brands have logos with patterns and geometric shapes. These cleanly shaved logos are not only easy to create, and procreate but also makes the long lasting impression on the minds of the people.

 

Business Logo Design 3

 

4. Timeless

Expense regularly for getting a new, modified logo is a matter of choice, but having a great element in the business logo designing, is actually a time trend, it lasts for decades. For instance, the mermaid with twin tails has been in the logo of Starbucks for decades, with a few modification around.

 

Business Logo Design 4

 

5. Versatile

A logo does not stay on the company wall and papers itself. It is printed on the stationary, brochures, flyers, billboards and much more. Go with the one, that would look appropriate with all the items of the business and not just one.

 

Business Logo Design 5

 

6. Memorable

Get a business logo designing for your business that is memorable. Not just by you but also in the mind of people. So, for a simple, elegant, and impressionist logo which you will find in the minds of your clients and customers, not in the company flash drive.

 

Business Logo Design 6

 

Thus, watch out for the above factor before finalizing the logo for your business.

Logo Design [blog]

Business Card Inspiration – 10 Business Cards Designs That’ll Storm Into Your Creative Mind

In this era of internet, business cards are often considered as an outdated branding tool. These small cards, which were traditionally offered to every prospective client to simplify the inbound communication method are now overlooked by many businesses.

 

But a well-crafted business card creates a lasting impression on your prospective clients. It influences them to consider the services your business provides. In a nutshell, it is the simplest way of turning target audience into a potential customer. 

 

As a matter of fact, a creative business card can be used as a branding tool to show your professionalism. It can represent your nature of business and your depth into the industry.

 

Dont believe us? Here are 10 conceptual business card designs that will hit right into your creative mind and evoke the importance of a creative business card.

 

 

Even though dropping twitter handle in between conversation works fine as well, having a unique business card has its own set of perks. Thus, it is worthy of your investment of money and resources to get the best out of it.

Logo Design [blog]

How to Get A Creative Brand Logo Under £65?

Every company, independent of its nature of the business, needs a conceptual logo. Let it be a stationary item or an advertising billboard, this visual representative icon of your company is going to define you in the market. There are few businesses that own a graphic designing unit, but not every business can afford the same, especially the startups. That is why several logo designing companies exist that offers such services in a range of price. However, the usefulness of the icon does not necessarily mean that you need to spend an entire fortune on it.

Getting a creative brand logo can be fulfilled at an affordable budget by hiring a fresher, enthusiast designing student or a dedicated designing agency.

Let’s understand both these options in depth.

 

Hiring a Student

Professional Logo Design 2

Though many would not consider this as an option, students are actually full of great ideas and enthusiasm. Moreover, this is a win-win situation. At your end, you will be charged the least compared to any other source and the student will get to add the logo to his or her portfolio. A couple of institutions even take a step further by enabling posting of such work on institute’s website as an encouragement.

Hiring a Designing Agency

Professional Logo Design 1

Several individuals would not go for the previous option due to the lack of confidence or proper channeling. Hiring a designing agency is the perfect idea for such businesses with limited budget. A dedicated logo designing company can be easily spotted on the internet. Also, their portfolio enables you to understand the level of work, they have carried out until the present.

Since the graphical logo deals in the digital domain of graphic designing, geographic location or proximity is no longer a constraint for such businesses. The one that you need might be present in the neighbourhood or on a continent far from yours.

Price cannot buy imagination and creativity. Thus, it is highly recommended to think thoroughly before pouring a huge investment for a company’s logo. However, for any of these to work successfully, you will need to make sure of an effective communication. It includes providing the instruction and guidelines clearly to the designers. You are advised to prepare a checklist beforehand for getting a professional logo from a logo designing company. Go, get your business a visual representative today!

Logo Design [blog]

5 Proven Reasons Why Your Company Needs a Professional Brand Logo

Being an entrepreneur is a matter of choice. But having a successful business is not. It requires immense dedication and strategic planning. However, there are few keys that help you to unlock the magical doors & increase your success-ratio. A professional logo is one such key that helps to build your brand and business. It is an excellent return on investment that promotes your business indefinitely & inexpensively.

But do you really need a professional brand logo? Well, here’s 5 inevitable reasons why your brand is craving for a creative & unique brand logo!

 

1. Logo creates the first impression

Logo creates the first impression

‘The first impression is the last impression’ might not work for people or books, it certainly does for business. If your business fails to make a good first impression, chances are high that the client will choose your competitors over you. A good logo speaks for the brand by explaining your business in depth and convincing the clients that they’ve come to the right place. Its grab the eyes of your customers and make them seek for further correspondence.

 

2. Logo can help to expand your business

Logo can help to expand your business

At any point of time, you might consider expanding the business, geographically or product mix wise. In such a case, you can make a variation of the current logo accordingly and launch it in a new perspective.

 

3. Logo helps to get new customers

Logo helps to get new customers

Apart from retaining customers, your company also needs new customers from time to time. A logo can act as the bridge that connects you to the new customers and also to a new market.

 

4. Logo illustrates the business for you

Logo illustrates the business for you

A wisely crafted logo can actually speak for itself. Your unique feature and your potential can be displayed through a conceptual logo. Apart from highlighting your business, it will also segregate your company from others dealing in the same domain. After all, ‘A picture says a thousand words’ remember?

 

5. A logo helps to build recognition

A logo helps to build recognition

The pool of companies in the industry is increasing every day. You need to stand alone in this huge competition. A cleverly created logo lasts longer in the mind of the customers rather than the features explained later on.

In order to serve all the aforementioned purposes, a logo must be created perfectly. A conceptual logo doesn’t require professional viewpoint and explanation; it speaks for itself. Hence, you should opt for a logo that defines your vision and purpose in the market.

Poster Design

50 Cent Poster Illustration

GB Design & Print
08007797827
www.gblogodesign.co.uk

This design is a complex vector illustration of 50 Cent the rapper.

We were tasked to create a poster using imagery that the client supplied us for their upcoming art website – please give us feedback and feel free to message us if you have any design or print needs!

 

50 Cent1Free_Frame_Mockup