At the very beginning, everyone would notice the color of the logo. The blue color captures the maximum portion of the logo. Here, the color blue signifies nothing but the fundamental element of the swimming club, i.e., the open water.

At the middle of the logo, a flower pot has been kept virtually. The pot is shown full of water with somebody swimming inside it. This imagery has been applied here in order to signify the literal meaning of the name “Flower Pot Swimming Club”. The conventional clay pot has offered delicate supremacy to the overall look of the logo design.

As the club members belong to UK, Australia, Zimbabwe, and South Africa, the flags of these respective countries have been assimilated in the logo design in order to show the unity among the members.

The entire look of the logo resembles a badge as the client wants to keep the logo design on swim hats and t-shirts.

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