Top 5 Logo Design Trends To Be Continued In 2020

Rebecca Darcy — Mon, 20 Jan 2020 07:19:21 +0000

The start of a new decade is often the sign for new opportunities and new logo design trends. Pretty much 9 out of 10 companies that have lasted for more than 10 years has changed their logo at least once. The importance of a logo design to a business varies. It could be for distinguishing a company from its competitors, or for brand loyalty. However, a logo design is used to represent the identity of a brand. Every other reason is important but secondary.

Whether you have just started your business, or have owned your business for a long time, a trendy logo design can help you stand out in the market. Below there are 5 trends that we are predicting will be most popular in the world of logo design in the UK for 2020.

1. Handmade Logo

Many businesses push back to a more vintage style to distinguish themselves from its competitors. One of the way is by using the handmade logo design trends. Hand drawn lines and simple use of colors in the logo design for any small or established business provides an authentic feel to the customers.

Famous brands with handmade logos are: Coca Cola, Cadbury Kleenex.

2. Geometric shape Logo

Geometric shapes in a logo design communicates different meanings. For example, triangle means stability and change, circle means continuity, rectangle and square means efficiency and strength. Geometric shape logo design are used to achieve a modern feel. It can fit even on small sizes, and they are still distinguishable.

3. Monochrome Logo

A monochrome logo is a black and white version of a logo design. Monochrome logo are sleek and sophisticated that can work for any business you run. A black and white logo projects authority, class, simplicity and elegance. While designing the logo, a professional logo designer should remember “ minimalism is the key point”.
Famous brands with monochrome logos are: Adidas, Disney.

4. Typography Logo

A typography logo design is the company’s name incorporated in it. For example Google, Amazon,Netflix. Text based logos seems to be the simplest logo designs, but sometimes it is difficult to pick the perfect typeface for a logo, out of many available. Logo designers should consider the brand’s personality and brand’s heritage before creating the final logo.

5. Gradient Logo

We are predicting that gradients will continue to be in trend in 2020. When Instagram in 2016, came up with this trend for their latest rebrand, since then, the bright, bold gradients are one of the hottest trend in the world of logo design. When implemented correctly, gradients can make your logo design look modern, impactful and elegant.

In the year 2020, we will enjoy minimalistic logos made of simple geometric shapes, handmade logos with different styles, colorful logos with gradients, classy monochrome logos, and even more. It is always suggested to hire a professional logo designer in the UK for creating a trendy logo for your business or brand. They have a deep understanding about what logo design is suitable for your business.

GB Logo Designs is the best logo designing firm in the UK offering a wide range of logo designs according to your need.