Logo Design

Logo design colors tips on how to choose
Logo Design, Logo Design [blog]

Logo Design Colors – Tips on how to choose

Choosing the right colors is one of the most important decisions when it comes to making a distinctive brand logo design. The right selection of colors emphasizes in a variety of advantages in your business by attracting potential customers to the brand. However, in many instances, unsuccessful color palettes have done just the opposite of that. So, now is the time to learn how to choose the proper colors for making a brand logo design. Below, the most reputable logo design service in the UK is going to reveal some useful tips to help select appropriate color palettes for your logo.

Analyze industry-specific color trends:

The foremost task while choosing the color palettes for your brand logo design, is to understand from which sector it belongs. Depending on the popularity and market condition of the particular color, you need to choose colors for that particular brand. For that, you need to research the prevailing color trends in that sector. For an instance, green commonly is used in environment-specific industries.

 

Do not underestimate the black-and-white magic in a logo design:

Did you know that some of the world’s most iconic brand logo designs are made in purely monochrome? The combination of black and white can create a powerful piece of graphic design that makes a stark contrast among customary color palettes. However, you must keep in mind that you need to think extensively about how you can convey the meaning of the logo by removing all colors when you want to make a logo design in a black-and-white combination.

 

Use colors to control people’s moods:

You can simply invoke the emotions of your target audience with the right color selection. So, you need to understand what colors can easily make people overwhelmed by a brand. Example –

Red is a color that is pretty bold and yellow is something that makes people energetic shortly. So, the iconic logo design of McDonald’s has followed this scheme to attract the young crowd with enthusiasm and a feeling of happiness and joy.

 

However, skillful planning and execution of the right colors are key to the ultimate achievement of a particular brand logo when it comes to its advertisement. So, it is very much important to choose the appropriate colors carefully. Craft your brand logo with the help of any reputable Business Logo Design service in the UK.

4 quintessential principles of spectacular logo designs
Logo Design, Logo Design [blog]

4 Quintessential Principles Of Spectacular Logo Designs

A logo design is such a powerful piece of graphic design that has a lot to do for any brand or company. A logo design holds a massive responsibility to portray a positive impression of a particular brand or company. So, when an expert designs a logo, he/she becomes very much particular about its outcome. Fortunately, there are some useful principles that can make this task easier. Let GB Logo Design, a professional logo design service in the UK discuss 4 principles of making absolutely kick-ass logo designs.

Simplicity:

If you look at the most popular brand logo designs, you can observe that all logos that have been successful and vividly appreciated are typically simple. Logo designers often make business logos simple as they use brand logos on different platforms, and in different sizes. So, if a logo design is complicated, the fine details inside the logo will certainly be lost. So, to make it understandable to each and every one, brand logos are usually simple.

Memorability:

The purpose of having a good logo design is to make it easier to recall the brand name. So, a business logo has to be memorable to the target audience. People usually, do not remember the brand name or more details about that, what they remember is the logo design. So, the symbol, font, and color for the logo design should be memorable.

Modern and classic:

A design can seem to be modern today but may not seem the same tomorrow. So, when making business logo designs, they need to be timeless. Undoubtedly, there should be several modern touches, yet business logo designs should be classic. And, they remain timeless for years to compete with the contemporaries.

Well-balanced:

A logo design needs to be well-balanced in proportion and symmetry. Remember that a logo should serve its purpose in all possible situations. So, A well-balanced logo design maintains its aesthetic and quality to fit everywhere perfectly.

So, for your logo, hire a logo design service in the UK that understands the value of your brand. Professionals always make a logo design meaningful to your clients from every possible aspect.

Pros Of Hiring A Professional Logo Design Service In The UK
Logo Design

Pros Of Hiring A Professional Logo Design Service In The UK

Most common folks cannot design an appropriate logo design for any brand or company as designing professional logos is not an easy task. Remember that all great logo designs are most likely to be simple, memorable, and unique at the same time. Since a well-designed logo is meant to be the face of your brand across all marketing platforms, you might need to hire a professional logo design service in the UK to get the desired outcome. For example, at GB Logo Design, highly professional and expert designers have the skill to design a logo that can instill confidence and be trustworthy in front of your target audience.

Now, let’s explore some pros of seeking help from a professional logo design service in the UK

A logo with a professional look:

Remember that the first impressions last for a long time. Amidst the ever-growing market with thousands of brands surfacing in the limelight each day, it really requires a good logo to hook potential customers to your brand just in the first few seconds. The colour, font, size, and style come together to represent your brand to the audience. So, hiring a professional logo design company in the UK gives you peace of mind as you get the best design and look of a logo. Besides, they are able to perfectly incorporate the key message of your brand in the logo to connect with your customers.

Professional Logo

 

A logo with proper concept and strategy:

The main aim of designing a logo for your brand or company is to create massive brand awareness. Besides, a logo should be used as a tool to increase visibility and raise the credibility of a particular brand. Therefore, it is preferable to hire a professional logo design company in the UK that understands your brand and portrays the philosophy of your business. Note that every business has certain images that are mainly related to a specific industry and professional logo designers use them to their advantage to stand above the market competition. This very strategy behind designing the logo is to make it unique and memorable as well.

Concept and Strategy logo

A logo that catches customers’ attention:

There are two types of attention – the good one and the bad one. Like all brands, your brand also needs the attention that is positive. Hence, a professionally-designed good logo with proper meaning and a perfect explanation of the brand and tagline is imperative for your brand. In short, there is the only way to get a logo so good and attractive is when it is professionally designed and sticks in the customer’s mind, and endorses completely.

Attention logo

So, make sure that you hire a professional logo design company in the UK when it comes to the good impression and reputation of your brand in the market.

Logo Design
Logo Design

The Function Of Logo Design To Develop A Corporate Identity

A logo is better known as a visual depiction of branding and a typical graphic symbol of your brand identity. An amazing logo design recognizes the brand and gets it registered in the mindset of the target audience. Investing time and money in making a creative logo design ensures an attractive appearance that provides cohesion and consistency to your brand or company. However, that is the power of a robust logo design for the development of your brand identity. Let GB Logo Design, a reputed and highly Professional Logo Design agency in the UK discuss the indispensable function of a logo design for building brand awareness.

Grabs attention:

An eye-catching logo can quickly grab the attention of the viewers and communicate a company’s core values in a totally unique and interesting way. That short attention span – the one that causes the audience to judge your business by its appearance, can work to your advantage if you have a dynamic logo design to speak on behalf of your company.

Grabs Attention

Creates strong first impression:

If you are a business owner, you must know that a logo is a company’s first introduction to the target audience. If designed perfectly, a logo can pique the interest of consumers and invite them to learn more about the brand or company. However, this first impression is your way to immediately communicate ownership over the products you sell.

First Impression

Considered being the foundation of brand identity:

Did you know that successful branding is all about telling a story that will influence the emotions of the audience? And, also it is true that a well-designed logo is not only a part of a company’s brand, but it serves as the foundation for the entire narrative on which the brand is built upon.

Brand Identity

Separates from contemporaries:

Note that your brand should be different from your logo because your company logo tells the audience why your business is unique and special. In a nutshell, it can be said that your logo is an outstanding forum to both convey your values and show the target audience why you are not like your competitors and why you are better.

contemporaries

So, as you can see, you need a logo, it is a crucial part of building a successful business and brand. However, designing a professional logo design does not need to be complicated, so to avoid confusion, contact a Professional Logo Design agency in the UK.

Stationery Design
Logo Design

5 Major Reasons Why Business Cards Are Important

Since the early fifteenth century, business cards have already been around in some form or another. Therefore, it is not a new concept in the field of commerce or business. People tend to use business cards to introduce themselves and their businesses to potential clients. However, anyone can assume the immense importance of having business cards when it comes to growing and developing a new or existing business. Let this blog brought to you by one of the most recommended Stationery Design Services in the UK reveal 5 major reasons why business cards are way more important these days.

Promotes a business

 

Promoting a business through its business cards in the easiest way ever. This is because a business card is an efficient option to deliver your contact and other necessary information. It simply does not matter how you design your business cards, all the important details the customers or clients need will certainly be there on your cards.

Enhances brand awareness

 

Business cards always work as an extension of your brand. For instance, a business card holds a company’s logo on it and as we all know, a logo is the countenance of a company as it helps to enhance brand awareness. Even, one can add the tagline of a brand on the business cards in order to separate it from its competitors.

Leads to new client referrals

 

Literally, nobody ever knows when a single business card may lead to a new client referral. If your business card lets people know what your business is all about along with the expertise you offer to your customers, they might refer you when asked for a serious business recommendation.

Builds up trust

 

A business card can contribute a lot when it comes to promoting and building up trust. This is because a business is potential enough to boost up the credibility of a brand or business. A properly-designed professional business card evokes trust in any work culture.

Creates a quick positive first impression

 

Every professional business card grabs the attention of its target customers. An eye-catching well-planned business card catches everyone’s attention and fosters a favourable impression of a business. Moreover, it makes a brand more recognizable to its potential customers.

Now that the importance of having business cards is all clear, and if you are looking for great design ideas to create your professional business cards, you can contact the expert designers of GB Logo Design, one of the renowned Stationery Design Services in the UK.

Importance-Of-A-Good-Restaurant-Logo
Logo Design

Importance Of Having A Good Logo In Restaurant Businesses

The logo is a representation of a brand. It conveys the brand message and acts as a symbol of a particular brand in order to introduce it in the marketplace. Therefore, if you have an appropriate logo design for your restaurant, it can play the most vital role in the branding and marketing of your restaurant. Thus, in turn, a good logo design helps to create a band of loyal customers for a restaurant business. However, this blog penned by the professionals of GB Logo Design which makes professional logo designs in the UK will discuss the importance of a good logo design, especially in restaurant businesses.

Creates a brand identity for the restaurant

Creates a brand identity for the restaurant

Remember, a logo design is the best way to reinforce the brand identity. And, when it comes to brand visibility, a logo design helps you to connect with all your potential customers out there. Logos play a critical role in impacting customers’ choices while ordering food.

It can sum up the motto of your restaurant

When you think of a name for your restaurant, it will be something that is suitable for your business. Likewise, when it comes to a logo for your restaurant, it must match the motto of your restaurant so that it can sum up your restaurant via its visual representation. Once customers get to know the story about your restaurant, they will be able to relate to it more, and it will bring them much closer to your restaurant.

Grabs the attention of the potential customers

One of the most vital tasks a restaurant logo design does is that it attracts the attention of the customers. Since human beings are highly visual, an interesting restaurant logo design somehow manages to seize the observation. For that, a logo design has to be impressive and it must convey the concept and service of a restaurant.

Makes a restaurant memorable among the folks

People are seen to familiarize a restaurant with the help of its logo. This is because it is a basic human tendency that people easily remember what they see instead of what they read. A logo gives the customers a helpful piece of information to recall the restaurant in the future.

However, these are some primary reasons why a restaurant logo is so important. Therefore, consider getting your restaurant logo professionally designed by a highly skilled logo maker. Check out the best Logo Design Packages in the UK.

professional logo design in the UK
Logo Design

7 Creative Font Ideas For Business Logos

Words can depict a visual story beyond their literal meaning if penned with the right typefaces. Renowned brands use custom logo designs that stand out by making a text-based business logo with the help of various effective fonts available today. From line weight to letter width, every flair that is added to a wordmark differentiates a brand from others. Therefore, in today’s blog, the highly professional logo designers of GB Logo Design, a reputed logo design agency in the UK, will reveal the 7 most creative font ideas for business logos.

Seaweed script

You must go for the seaweed script option for a logo design if you love the hand-drawn trend. The slightly roughened strokes of this font style add fun and crafty vibe to a logo design. Seaweed script style is applied mainly to the craft, clothing, and restaurant logos.

Comfortaa

Do you like the sleek simplicity of geometric typefaces? If yes, you must-try this font style to design a business logo. Comfortaa offers a cool, funky, and modern writing pattern that often goes with almost every sector or industry. The ultra-round letters of this font style can make a logo design youthful and more contemporary.

Emily’s candy

professional logo design in the UKJust like its name, the entire look of this font is sweet, feminine, and childish. It is a must-try for the businesses that fundamentally sell snacks, women’s and children’s products, such as ice cream, chocolates, cakes, toys, or spa and salon services.

Kelly slab

Kelly slab has some uniquely angled strokes that often combine traditional and artistic elements in a logo design. The quintessential geometric style of this font makes a logo design readable along with giving it an attractive look. One may often opt for this font style while making skilled trade logo designs.

Lobster

professional logo design in the UK

Lobster is all about the mingling of fun and traditionalism. It is an extremely bold font style and always caters to a positive or optimistic vibe.

Monoton

professional logo design in the UK

It is a bold serif display font with multi-line designs. You should consider using this font style if your logo only has a wordmark or a minimal logomark to work on.

Satisfy

professional logo design in the UK

It is a straightforward script with an extremely sophisticated look. Therefore, it can be applied across a variety of industries to signify quality, sweetness, and most importantly, satisfaction.

Apart from these 7 font styles stated above, there are a lot of other creative font styles with which you can be more flexible and artistic while working for logos. But with that, you must remember that the readability of a logo is important for the business. Hence, you have to be more conscious when deciding on the styles and combinations of fonts. You can even contact an agency, where you will get the most professional logo design in the UK for your brand or business.

.

logo design agency
Logo Design

How Can A Poor Logo Design Affect Your Business?

Every business, organization, or even start-up needs to invest in cultivating a strong brand image and mostly this happens before the first sale. The brand identity for any kind of business or start-up includes the logo and if it is not done or designed well, it can affect your business before it even had a chance to be successful. And, this blog, brought to you by GB Logo Design, the most recommended professional logo design agency in the UK will share why a good logo design is so essential for a company and how a poor logo design is responsible for the damage of a brand’s reputation.

A cheap logo design portrays a brand unprofessionally

More or less every person tends to check the logo design at the very beginning whenever someone gets to see a brand or start-up. Accordingly, the first impression largely depends on the logo design of a brand or company. Now, if a brand possesses a good and impressive logo design, the brand reputation is bound to appear good in front of the target audience. But, if a company does have a good logo design and somehow manages to have a cheap logo design, people tend to find the brand or start-up to be unprofessional. This is because a majority of people believe that the professionality of a brand can be apparently assumed by seeing the logo design the brand possess.

A poor logo design conveys the message of a brand poorly

A brand logo is not just a piece of artwork that looks pretty and well in front of others. Rather, a brand logo is supposed to communicate to the audience the core message of a brand or company. Hence, if a logo design is cheaply conceived, it will create some misleading messages and convey those inappropriate messages to the clients or target audience.

Cheap logo designs cannot differentiate from the competitors

Every brand has to stand out from its competitors. And, in order to stand out from the competitors, a brand has to possess or do something extraordinary. It is about having an impressive logo design or having a good online reputation for the brand. A well-designed logo makes a brand stand out from its competitors which a poorly done logo design is unable to do.

Henceforth, each and every small to large business or start-up in the UK tends to have a well-created professional logo design only for the betterment of marketing and sales.